Three Ways To Reframe A Problem To Find An Innovative Solution | Fast Company | Business + Innovation

I love what Tina Seelig has to say here:

"Imagination is envisioning things that don’t exist," says Seelig. "Creativity is applying imagination to address a challenge. Innovation is applying creativity to generate unique solutions. And entrepreneurship is applying innovations, scaling the ideas, by inspiring others’ imagination."

She sums up reframing a problem by following these three steps:

  1. Rethink the Question
  2. Brainstorm Bad Ideas
  3. Unpack Your Assumptions

It's a great read.