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Etienne du Bruin goes solo this week as he discusses the complicated nature of a CTO’s role. He talks about the four S’s of a CTO, and describes how systems thinking can be used to understand the role of a leader.

  • CTOs shield their organizations from existential threats internally and externally; stretch out the organization with design thinking and organizational design; speed up technology delivery; and work with the cross functional teams to increase sales, Etienne claims.
  • Complex systems consist of many elements on many different scales, all affecting one another on different levels.
  • Systems thinking can be used to understand how the components of a complex company interact with each other. Levels of complexity within companies necessitate that leaders be able to adapt quickly in order to manage these complexities.
  • Etienne believes the role of a CTO is one of business, with a budget to build teams that deliver technologies to grow revenues.


Email Etienne: [email protected]