That was ultimately the end of Sprig, and other on-demand companies. They ultimately shut down not because they had run out of money, but because they were not going to have enough gas in the tank to figure it out.
Plus they were trying to solve two difficult problems, one of which was being solved by Uber and Postmates and the other problem of ghost restaurants (the back house of the restaurant without the front of the house).
Today he’s focused on building technology for those types of operations: the places that will be back of house heavy without the complexity of the front house operations as a restaurant. His tech is aimed at helping these organizations realize economies of scale of the new type of food: the ghost restaurant, a ceilingless restaurant with limitless capacity.
His company is called Galley Solutions, they work with anyone who has a recipe and they want to scale it without doing the math. It’s a platform that stores all the core data of a restaurant or anyone else who has recipes they are executing on a regular basis.
Galley Solutions stores that core data and then builds out software-supported workflows, and AI support to help the recipe holder purchase more intelligently and help that person get closer to purchasing the exact right number of each ingredient to minimize waste and spoilage.
Currently for in-house basics Benji uses autocomplete, his ML is very far from where it will be when he’s finished. The product is early (as of this recording) and he’s still trying to get the core workflows down before he builds the secondary workflows. He’s spending a lot of time trying to dial in the UI and the user experience. His thesis is that in order to have strong core data users need to want to use the app and find joy and value in using the app.
With that in mind, he’s trying to build an experience from the users’ experience in terms of putting the data in and maintaining that data, that’s where he’s been focusing his efforts so far. The user in this case is anyone who is part of the daily back of house operations of the food organization (this could be a sous chef, a purchaser, the chef, etc.)
We also talk about who is adopting his technology, who his co-founder is and what is their go-to market plan; you’ll hear Benji discuss those topics and more on today’s CTO Studio!