About Etienne de Bruin

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So far Etienne de Bruin has created 15 blog entries.

CTO Studio: Brant Cooper on Competitive Advantage

2022-01-06T11:17:52-08:00September 21, 2021|Blog, Competitive Advantage, Technology|

Brant Cooper, the New York Times bestselling author of The Lean Entrepreneur and CEO of Moves the Needle, and Etienne de Bruin, the Founder of 7CTOs, discuss how CTOs shield their organization in various ways. From protecting intellectual property, compliance to risk management, the most impactful competitive advantage is how the CTO helps address the market by organizationally reinforcing innovation.

How to Build a Compliance Risk Management System

2023-04-02T18:17:33-07:00June 7, 2021|Blog, Scaling CTO, Shield, Technology|

Compliance is a critical aspect of company growth. Every company that operates in the cloud or gathers personal data is subject to international, national, and state laws. So whether you are a three-person entity or a global empire, you should be thinking about compliance risk management. This article provides some basic ideas on how you can build an effective compliance risk management system.

Is Patenting Right for My Company?

2023-04-03T00:07:14-07:00May 17, 2021|Blog, Scaling CTO, Shield, Technology|

Patenting is clearly valuable, but at the same time, not all companies can afford the cost and time required for patenting. How are we as CTOs supposed to gauge when a patent is necessary, especially when we don’t know how successful our products will be? The key, according to Eastman, is being aware of and proactive with IP protection from the beginning of the creative process. This article will explore patents and how CTOs can maximize their protective power.

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